Looking to segment based on previous product purchases? Here are some of the property types Revenue Conduit syncs to the contact record for use in workflows and smartlists.
HubSpot Properties: Products and Categories
Products & Categories
Categories Bought – Type: Multi Checkboxes - The categories for certain products that were bought by the customer is stored. (Ex. Customer no.1 bought product 1 under category 1).
Last Categories Bought – Type: Multi Checkboxes - The last categories for certain products that were bought by the customer is stored. (Ex. Customer no.1 bought its last product under category 1).
Last Product Bought – Type: Single Line Text - The last product bought by the customer is stored. (Ex. Customer no.1 bought its last product called product100).
Last Product Types Bought – Type: Multi Checkboxes - The type of the last product bought by the customer is stored. (Ex. Customer no.1 bought its last product and that product type is socks).
Last Products Bought – Type: Multi Checkboxes - The last products bought by the customer is stored. (Ex. Customer no.1 bought its last products called product100, produc101 and product102).
Last Products Bought HTML – Type: Multi Checkboxes - The last products was bought in HTML by the customer is stored. (Ex. Customer no.1 bought its last products in HTML called product100, produc101 and product102).
Last SKUs Bought – Type: Multi Checkboxes - The last SKU’s bought by the customer is stored. (Ex. Customer bought product101 and its SKU is 1003251).
Last Total Number of Products Bought – Type: Number - The total number of products bought by the customer is stored. (Ex. Customer no.1 last order was 5 product).
Last Vendors Bought – Type: Multi Checkboxes - The last products bought by the vendor is stored. (Ex. Vendor no.1 bought its last products called product100, produc101 and product102).
Product Types Bought – Type: Multi Checkboxes - The types of product bought by the customer is stored. (Ex. Customer no.1 bought several products with different product types like shirts, jeans and foot wear).
Products Bought – Type: Multi Checkboxes - The products bought by the customer is stored. (Ex. Customer no.1 lifetime bought all these products product1, product2 and product3).
Shopify Product Tags – Type: Multi Checkboxes - Shopify product tags are stored. (Ex. Customer no.1 bought product1 in a Shopify cart with the product tag of product_1).
SKUs Bought – Type: Multi Checkboxes - All the SKU’s bought by the customer is stored. (Ex. Customer bought product101 and its SKU is 1003251).
Vendors Bought – Type: Multi Checkboxes - All the products bought by the vendor is stored. (Ex. Vendor no.1 bought its all these products called product100, produc101 and product102).
Last Product Bought
An Overview of the 'Product 1', 'Product 2', and 'Product 3' Property Parameters for 'Last Product Bought' - If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively.
Last Products Bought Product 1 Image URL– Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the URL of the cover image file for the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first image url of the last products bought by the customer is stored in this property.(Ex. Customer has most recently placed an order with 4 line items and Product X was the most expensive product in that order at $150. Last Products Bought Product 1 Image URL will contain the first product image url of http://samplesite.com/productX/cover-image.jpg)
Last Products Bought Product 1 Name – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the Name of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product name of the last product bought by the customer is stored in this Property. (Ex. Customer has most recently placed an order with 4 line items and Product X was the most expensive product in that order at $150. Last Products Bought Product 1 Name will contain the name value of "Product X")
Last Products Bought Product 1 Price – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the Price of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product price of the last product bought by the customer is stored in this property. (Ex. Customer has most recently placed an order with 4 line items and Product X was the most expensive product in that order at $150. Last Products Bought Product 1 Price will contain the value of $150.00)
Last Products Bought Product 1 URL – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the URL of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product url of the last product bought by the customer is stored in this Property. (Ex. Customer has most recently placed an order with 4 line items and Product X was the most expensive product in that order at $150. Last Products Bought Product 1 URL will contain the value of http://samplesite.com/productX).
Last Products Bought Product 2 Image URL– Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the URL of the cover image file for the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The 2nd image url of the last products bought by the customer is stored in this property. (Ex. Customer has most recently placed an order with 4 line items and Product Y was the 2nd most expensive product in that order at $100. Last Products Bought Product 2 Image URL will contain the first product image url of http://samplesite.com/productY/cover-image.jpg)
Last Products Bought Product 2 Name – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the Name of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The 2nd product name of the last product bought by the customer is stored in this Property. (Ex.Customer has most recently placed an order with 4 line items and Product Y was the 2nd most expensive product in that order at $100. Last Products Bought Product 2 Name will contain the name value of "Product Y")
Last Products Bought Product 2 Price – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the Price of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product price of the last product bought by the customer is stored in this property. (Ex.Customer has most recently placed an order with 4 line items and Product Y was the 2nd most expensive product in that order at $100. Last Products Bought Product 2Price will contain the value of $100.00)
Last Products Bought Product 2 URL – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the URL of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product url of the last product bought by the customer is stored in this Property. (Ex.Customer has most recently placed an order with 4 line items and Product Y was the 2nd most expensive product in that order at $100. Last Products Bought Product 2 URL will contain the value of http://samplesite.com/productY).
Last Products Bought Product 3 Image URL– Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the URL of the cover image file for the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first image url of the last products bought by the customer is stored in this property.(Ex. Customer has most recently placed an order with 4 line items and Product Z was the 3rd most expensive product in that order at $40. Last Products Bought Product 3 Image URL will contain the first product image url of http://samplesite.com/productZ/cover-image.jpg)
Last Products Bought Product 3 Name – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the Name of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product name of the last product bought by the customer is stored in this Property. (Ex. Customer has most recently placed an order with 4 line items and Product Z was the 3rd most expensive product in that order at $40. Last Products Bought Product 3 Name will contain the name value of "Product Z")
Last Products Bought Product 3 Price – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the Price of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product price of the last product bought by the customer is stored in this property. (Ex.Customer has most recently placed an order with 4 line items and Product Z was the 3rd most expensive product in that order at $40. Last Products Bought Product 3 Price will contain the value of $40.00)
Last Products Bought Product 3 URL – Type: Single Line Text - This field allows you to access specific data from the customer's most recent purchase for use in your followup automation. This is the URL of the last product the customer purchased. If the customer only had one product line-item in their last order, then all product data will be stored under the 'Product 1' parameters. If there were multiple line items in their last order, then the parameters for 'Product 1' will apply to the most expensive single product in that last order while 'Product 2' and 'Product 3' parameters will apply to the 2nd and 3rd most expensive single products in that last order, respectively. The first product url of the last product bought by the customer is stored in this Property. (Ex.Customer has most recently placed an order with 4 line items and Product Z was the 3rd most expensive product in that order at $40. Last Products Bought Product 3 URL will contain the value of http://samplesite.com/productZ).